Fintechs Need To Help Baby Boomers Boom

Forbes | Ben Cukier | August 19, 2019

For financial services firms, especially fintechs, baby boomers should be seen as the pot of gold at the end of the rainbow. They control 50% of the nation’s wealth, outspend younger generations, and are more likely to spend their retirement savings on themselves rather than passing them down.

To read the full article, click here